Glu
GLU is a men’s hair product brand developed in response to the overly rugged and stereotypical aesthetics often seen in men’s grooming. Observing how many brands emphasize grit and hyper-masculinity, Gracie Bloom created GLU to feel clean, modern, and stylish, while maintaining bold personality.
Bate Magazine
Bate Magazine is a satirical publication aimed at young women with a sharp sense of humor. Inspired by vintage advertisements and absurdist media like The Onion, it blends playful visuals, bold typography, and retro textures to parody outdated gender norms and celebrate irony through original photography and illustration.
MySoulBrew Kombucha
MySoulBrew Kombucha is Milwaukee’s first Black woman-owned kombucha brand, dedicated to wellness and education. Gracie Bloom reimagined their can designs with hand-drawn illustrations and patterns inspired by the ingredients and African textile art, highlighting the soul, heritage, and bold flavor of each small-batch brew.
Undersea Life
A Deep Dive into Undersea Life is a fictional event concept for the Shedd Aquarium, showcased through a symmetrical poster featuring hand-illustrated deep-sea creatures. The design captures the mystery and allure of the ocean, using balance and intricate details to highlight the diversity of marine life.
Seasonal Soundscape
This data visualization delves into the seasonal shifts in an individual's music preferences, using personal listening data from Spotify and Last.fm. By comparing summer and winter listening patterns, it reveals how genres, moods, and artists fluctuate with the changing seasons.
