JORGE MOLINA

CBA Rebrand

I undertook a comprehensive rebranding initiative for the Chicago Bagel Authority, which involved the development of a detailed set of brand guidelines. This process included extensive research, primarily through interviews with staff members to gain insights into the core essence of the establishment.

PIE International

PIE International’s style guide blends clarity, motion, and warmth through bold typography, nature-inspired colors, and clean design creating a modern, welcoming travel brand.

Honey Platters

For the branding of HoneyPlatters, I had to combine 2 Album covers to create an Identity for the brand and create merchandise such as hoodies, tote bags, and informational posters.In the branding initiative for HoneyPlatters, I strategically merged two album covers to formulate a cohesive visual identity for the brand.

Mech

For the branding of HoneyPlatters, I had to combine 2 Album covers to create an Identity for the brand and create merchandise such as hoodies, tote bags, and informational posters.In the branding initiative for HoneyPlatters, I strategically merged two album covers to formulate a cohesive visual identity for the brand.

Vineyard Labels

For this project, I have been assigned to design packaging for different target audiences, each with distinct preferences. The first option, Sipnois, caters to budget-conscious consumers who enjoy humorous packaging, striking a lighthearted tone while remaining affordable. The second option, Barrel and Vine, targets a middle-class demographic, offering a blend of quality and accessibility in its design.


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DIAMOND MONTIEL